Tag: Branding
A rebranding effort required that we rethink and standardize treatment of text and imagery. The hero marquee, as the primary placement on most product homepages, was a key…
As part of a significant design system update, I led an effort to create standards around icon formatting and use across Wells Fargo’s digital properties. In addition to…
The goal of this project was to expand and improve the Wells Fargo marketing email portfolio with fresh, on-brand design, taking into account current email best practices. Previous…