Tag: Marketing

Hero marquee exploration

A rebranding effort required that we rethink and standardize treatment of text and imagery. The hero marquee, as the primary placement on most product homepages, was a key…

Focus on Family campaign

The Focus on Family campaign was targeted towards high net worth prospects with children ages 16-25. The goal was to generate awareness about the Private Bank and its…

Component email design

The goal of this project was to expand and improve the Wells Fargo marketing email portfolio with fresh, on-brand design, taking into account current email best practices. Previous…

Universal asset kit

  The Universal Asset Kit is a tool that allows a creative team to quickly build comps of every owned marketing banner for a campaign. Text and images…

Credit card product marquee

  This marketing placement was designed as the marquee feature of a new product page template, initially launched for the credit card product. The design is a balance…